UK fashion designer, Hussein Chalayan have obsessed me with his incredible mixed fashion and technology 2007 Spring Collection at the latest Paris Fashion Week. He has built a reputation on innovative uses of material, while blending the boundaries of fashion and art. The rising hemlines and plunging necklines at the fashion show seemed right on the cutting edge of international fashion with his blown-up skirts, armchair covers which transform into dresses, chairs into suitcases, a coffee table reveals itself to be a wooden skirt, etc.
Hussein Chalayan rare among designers, well known for his thought-provoking and intense designs, neatly blended the boundaries between fashion and technology for so long. Over the past ten years the turkish-cypriot designer has produced more than twenty collections.
He is excited by science, fascinated by world politics, and recognizes the fact that the way we dress is a reaction to the times we live in.
For all the tech wizardry, Chalayan has reached a place of serenity and maturity that is producing simply beautiful dresses reflecting Chalayan’s personal history as someone
whose identity is shaped by different cultures.
Shorn of angst and overt symbolism, his clothes are now young, delicate, ingeniously pieced, and finely layered, using all the techniques he’s refined during a decade of experimentation. A high-necked Victoria-style gown gradually transformed itself - with no input from the model - with raising hemlines and a neckline dropping to shape shift into a flapper hemline. Another piece of a contemporary design was a dress which retracted into a wide rimmed hat, leaving the model naked. The prototype dresses with embedded motors, microcontrollers and microswitches presented the best possible use of zippers with microchips.
“I like graphic play around the body, and if I can get a sense of life in the clothes, I’m happy,” he said, simply. “I wanted to prove that my approach is nothing to be frightened of, that people can wear these things.”
Hussein Chalayan born 1970 is a British/Turkish Cypriot fashion designer. He graduated from the Turkish Maarif College of his hometown, and his family having moved to England in 1982, obtained British citizenship and later studied design at Central St. Martin’s School of Art London. Regarded as something of a mad professor, Chalayan was frequently seen around the college with a plastic bag full of books on philosophy, architecture and physics. His studies and interests were so diverse and removed from those of typical fashion students that one professor actually told him to switch to sculpture. He graduated the fashion design school with a sensational presentation of garments he buried in the earth before to see how they would decompose. Looks like he is a designer with the heart of an artist and with the brain of a scientist, another fashion Einstein designer.
In 1995, Chalayan beat 100 competitors to clinch a top London fashion design award. In the contest, organised by the company “Absolut”, Chalayan, aged 25, won financial backing to the tune of UK Pounds 28,000 to develop creations for the British capital’s Fashion Week in October 1995.
Last year, at 28, Chalayan was honored with the prestigious Designer of the Year award at this year’s annual British Fashion Awards. From his cramped studio near Covent Garden, Chalayan has developed a reputation for being a serious man of ideas who avoids fashion’s social circuit like the plague, preferring a spot of Heidegger to the ‘it’ clubs. Such modesty and talent has earned the admiration of many fashion VIPs. Below are others of his awards:
Represented Turkey, Venice Biennale 2005
Designer of the Year, British Fashion Awards, 2000
Designer of the Year, British Fashion Awards, 1999
Nominee, Lloyds Designer of the Year, 1996
Absolut Creation Award, 1995
Nominee, Lloyds Designer of the Year, 1995
Look at one of his fashion piece picture on the left, it’s an extraordinary sequence of computer-animated clothing, it began as a dress, morphed into a picture hat, then rained down as a cloud of Swarovski crystal dust. Awesome!
Showstudio post about “the making of” Chalayan exclusive process and production footage here.
You can search more video of his animatronic fashion collection at Youtube .

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